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Become a high-visibility law firm with our Legal Public Relations Services.
Strategic legal PR, media relations, and content for law firms that want greater visibility and credibility.
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Legal Public Relations That Builds Authority
Real News PR is a full-service public relations and content agency, serving small and mid-sized law firms across the country. Our unique set of skills and services allow us to grow your legal firm’s visibility, and become known as a thought leader in your field.
We’re committed to providing effective and professional public relations services to our clients. We specialize in developing high-quality content that resonates with your target audience, and crafting messaging that helps you build trust and credibility in the legal industry. From creating press releases to developing media relations strategies, we provide a full range of services to help your firm stand out.
We know that a successful public relations campaign is essential for the growth of your legal practice. That’s why we use our expertise to create a customized strategy for your specific needs. From crafting a powerful story to identifying the right audiences, we’ll develop an approach that will get your firm noticed and help you build a strong reputation. With our help, your firm can be seen as a leader in the industry:
- Media training to help your firm’s partners deliver professional interviews
- Publicity in major media outlets through media appearances on TV, radio, and newspapers
- Video production featuring your team’s core specializations and case studies of successful cases
- Press release distribution
- Social media content creation on Linkedin, Facebook, and Youtube
Our Full-Service Attorney & Law Firm PR Services
We are a legal PR agency that offers a wide range of PR and marketing services to increase your firm’s visibility.
For our legal industry clients, we combine our comprehensive suite of content marketing services with managed PR and marketing strategy.
Our media relations and marketing packages for attorneys often include:
- Strategic Public Relations Planning
- Legal Industry Media Outreach
- Press Release Development
- Online Reputation Management
- Media Training
- Video Production
- Content Creation
- Dedicated Account Manager
- Media Appearance Recording & Capturing
- Social Media Sharing of Media Appearances
- Press Page & Digital Newsroom
Public Relations Services for Attorneys
Publicity & Media Relations
Increase your legal practice’s visibility with positive press mentions and interviews with major news outlets.
Learn moreVideo Production
Help your next client understand why they should work with you before they even pick up the phone to call. Our team will help you produce video case studies, FAQs, and firm overview videos to introduce your firm.
Learn moreMedia Training
Our team will help your firm’s partners and attorneys understand the media, what drives reporters, and how to answer difficult questions to ensure they nail the interview every time.
Learn moreCrisis Communications
Lawyers and legal teams can often find themselves the target of negative news campaigns. Our team will guide your team through the storm and help you manage your crisis PR situation.
Learn moreContent Creation
Your firm needs content, but many firms don’t have the bandwidth to handle this all in house. We offer videography and podcasting services to make creating your newsletter and social media content creation easy.
Learn morePodcasting
Our podcasting services to make creating your email, website, newsletter and social media marketing easy.
Learn moreSEO
Increase your firm’s search engine rankings to get more leads and ensure that when potential clients are searching for legal counsel, they find you first.
Learn moreCase Study: Legal PR Client
Watch the video below to see the results we have produced for one of our clients in the legal industry:
Types of Lawyers We Work With
From our experiences working with so many different types of lawyers, we know exactly how to deliver results for law firms just like yours. Our team of experts will partner with you from start to finish to make sure you get the exposure you want and need for your business.
Bankruptcy
Criminal Defense
Employment
Divorce
Family Law
Immigration
Personal Injury
Probate & Estate Planning
Our Process
1. Consultation & Kick-Off Call
The first step is for you our team to connect with your leadership. We'll meet with your firm's partners to discuss your PR and marketing goals and establish a meeting schedule.
2. Managed PR & Marketing Services
We get to work on generating positive media opportunities and high quality content for your law firm.
3. Monthly Progress
Each month we review the results of our campaign with you in order to plan new content and refine our strategy.
Why Real News PR?
“We have been working with Real News PR for a little over two years, and our experience has been fantastic. The media attention and PR spots Real News has facilitated continue to improve our brand awareness and increase the speed to trust for our organization. If your company is looking for quality exposure, Real News is the PR firm for you!”
Jennifer P.
Chief of Staff of Tech Company & Real News PR Client
Frequently Asked Questions
How do PR services benefit attorneys and law firms?
PR services can help attorneys and law firms to improve their reputation, gain visibility and recognition in the legal industry, and attract new clients. By engaging with the media and creating compelling content, PR can help to position attorneys and law firms as experts in their field and establish them as thought leaders.
What type of PR services do you offer for lawyers and law practices?
We offer a range of PR services specifically tailored to the needs of attorneys and law firms. These services include media relations, publicity, content marketing, social media management, and crisis communications. We also offer strategic counsel and advice to help attorneys and law firms develop and implement effective PR campaigns.
How do you determine the best PR strategy for an attorney or law firm?
We begin by conducting a thorough assessment of the attorney or law firm’s goals, budget, target audience, practice area(s), and unique value proposition. We then use this information to develop a customized PR strategy that is tailored to their specific needs and objectives. This may include a mix of tactics such as media relations, media training, content among others.
Can you provide examples of successful PR campaigns for attorneys and law firms?
Yes, we have worked with a number of attorneys and law firms to develop and implement successful PR campaigns. For example, we have helped attorneys to secure media coverage in high-profile publications, increase their visibility and recognition within the legal industry, and position themselves as experts in their field. We have also helped law firms to improve their reputation and attract new clients through targeted PR campaigns. Feel free to contact us for a case study that is relevant to your firm.
How can podcasting help a lawyer in their PR goals?
Podcasting can be a powerful tool for attorneys looking to grow their brand and reach a wider audience.
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Learn moreReady to Increase Your Law Firm’s Visibility?
Talk with the Real News PR team about a legal public relations strategy for your firm.
Let’s Talk About Your Law Firm PR Goals
Tell us about your firm, your practice areas, and the visibility you want to build.
Phone972-402-6333
Dallas Office Location5400 LBJ Freeway, Suite 800
Austin Office Location203 W 10th St, Austin, TX 78701
Start a conversation
Tell us how we can help.
Share a few details and a member of our team will follow up.